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Author
Publisher
Simon & Schuster
Pub. Date
2019.
Physical Desc
xi, 253 pages, 16 unnumbered pages of plates : illustrations (some color) ; 22 cm
Language
English
Description
"One of the most innovative minds in business provides an equally original guide to getting ahead. Frank Bennack's accomplishments in media and business are unrivaled. He was named chief executive of Hearst in 1979, and for nearly 30 years he helped solidify the company's reputation as a leader in consumer media, overseeing the purchase of more than two dozen television stations and several major newspapers (Houston Chronicle), the launch of top-selling...
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