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The must-read summary of Bernd Schmitt and Laura Brown's book: "Build Your Own Garage: Blueprints and Tools to Unleash Your Company's Hidden Creativity".
This complete summary of the ideas from Bernd Schmitt and Laura Brown's book "Build Your Own Garage" explains how in business, garages are considered to be the places where good ideas can be grown into new businesses. In their book, the authors state that every company needs an in-house garage,...
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This complete summary of the ideas from Peter Thiel and Blake Masters' book "Zero to One" shows how many companies believe the key to innovation is improving things that already exist. According to Thiel and Masters, this isn't innovation at all. Real innovation means going from zero to one, creating a completely new thing that hasn't been seen before.
To help you, the authors detail ten key concepts to keep in mind:
1. Start from scratch
2. Become...
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The must-read summary of Cynthia Rabe's book: "The Innovation Killer: How What We Know Limits What We Can Imagine - And What Smart Companies Are Doing About It".
This complete summary of the ideas from Cynthia Rabe's book "The Innovation Killer" shows that thinking innovatively is a challenge for many organisations because it requires a rather delicate balancing act. On the one hand, creative ideas need to draw on some specific and well established...
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The must-read summary of Shane Snow's book: "Smartcuts: How Hackers, Innovators, and Icons Accelerate Success".
This complete summary of the ideas from Shane Snow's book "Smartcuts" states how nowadays it takes less and less time to make money. People aren't doing this by taking shortcuts, but 'smartcuts'. These 'smartcuts' break conventions and find better ways to get more done. According to Snow, smartcutters hack their way to success, using principles...
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The must-read summary of Kaihan Krippendorff's book: "Outthink the Competition: How a New Generation of Strategist Sees Options Other Ignore".
This complete summary of the ideas from Kaihan Krippendorff's book "Outthink the Competition" shows that the best way to win in any game of strategy is to be so unconventional that you disorient your competition. The author explains that doing this will ensure that your competitors are unable to respond effectively....
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The must-read summary of David Kord Murray's book: "Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others".
This complete summary of the ideas from David Kord Murray's book "Borrowing Brilliance" shows that that new ideas are always constructed out of existing ideas. What appears to be genuinely original ideas always combine snippets of one idea with parts of another to come up with something which has never...
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This complete summary of the ideas from Robert Kriegel and David Brandt's book "Sacred Cows Make the Best Burgers" shows that "sacred cows" are the outdated policies, practices, procedures and paperwork that drain the productivity of companies and organisations. In their book, the authors argue that they prevent companies from changing to respond to evolving market conditions, or from taking advantage of new emerging opportunities. In an era of ever-increasing...
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The must-read summary of Michael Gelb and Sarah Caldicott's book: "Innovate Like Edison: The Success System of America's Greatest Inventor"
This complete summary of the ideas from Michael Gelb and Sarah Caldicott's book "Innovate Like Edison" shows that Thomas Edison is the greatest innovator in American history: he generated a record-breaking 1,093 US patents and 1,293 international patents over 62 successive years. He founded the world's first...
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This summary of the ideas from Robert Sutton's book "Weird Ideas that Work" shows that almost all highly creative companies do weird things and refuse to do the same as everyone else. By doing this, creative companies consistently develop new ways of thinking and acting. In his book, the author presents 11 1/2 weird ideas for sparking business innovation. He also explains concrete ways to build an organisation where innovation flourishes and becomes...
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The must-read summary of Bob Schmetterer's book: "Leap: A Revolution in Creative Business Strategy".
This complete summary of the ideas from Bob Schmetterer's book "Leap" explains the author's compelling revolutionary idea: instead of hiring an ad agency for your product, use the agency at the beginning of the process to develop a big Creative Business Idea (CBI) around which the company's strategy will be based. The very best CBIs don't simply communicate...
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The must-read summary of Clayton Christensen and Michael Raynor's book: "The Innovator's Solution: Creating and Sustaining Successful Growth".
This complete summary of the ideas from Clayton Christensen and Michael Raynor's book "The Innovator's Solution" shows how capital markets demand that all companies should grow by commercialising innovations. The companies who are successful in doing this are rewarded spectacularly, however only one company...
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The must-read summary of Edward de Bono's book: "Simplicity: An Elegant and Powerful Business Concept".
This complete summary of the ideas from Edward de Bono's book "Simplicity" shows how most consumer products are too complex for customers, who become frustrated by long instruction booklets; the same can be said for other processes and products. In his book, the author explains the value of simplicity: it saves time and money, allows freedom and...
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The must-read summary of Michael J. Gelb's book "How to Think Like Leonardo Da Vinci: Seven Steps to Genius Every Day".
This complete summary of the ideas from Michael J. Gelb's book "How to Think Like Leonardo Da Vinci" shows how many of the achievements of genuises such as Da Vinci were the result of practical, everyday measures and the right mindset. It looks to Da Vinci for clues and suggestions on how to creatively and productively manage change,...
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The must-read summary of Marsh Fisher's book: "The Ideafisher: How to Land the Big Idea - and Other Secrets of Creativity in Business".
This complete summary of the ideas from Marsh Fisher's book "The Ideafisher" shows that creativity in business is the ability to come up with new and different ideas. Companies which develop new and original ideas will move forward, while those that develop me-too products will forever be doomed to compete in aggressive...
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The must-read summary of Seth Godin's book: "The Icarus Deception: How High Will You Fly?".
This complete summary of the ideas from Seth Godin's book "The Icarus Deception" explains that when you settle for small dreams, you are robbing the world of what you could have created if you'd tried. In his book, the author highlights that to get ahead today and in the future, you've got to stand out and the only thing that will achieve that is if you make...
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The must-read summary of James Andrew and Harold Sirkin's book: "Payback: Reaping the Rewards of Innovation".
This complete summary of the ideas from James Andrew and Harold Sirkin's book "Payback" asks an important question: "How can you generate a better return on any and all of your investments in innovation?". In their book, the authors demonstrate that, rather than being a hit-and-miss affair, innovation can actually generate consistent and...
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The must-read summary of Phil McKinney's book: "Beyond the Obvious: Killer Questions that Spark Game-Changing Innovation".
This complete summary of the ideas from Phil McKinney's book "Beyond the Obvious" explains that the key to coming up with game changing and radical ideas is to discipline yourself to let go of your assumptions and re-visit the vital core question which underpins everything you do. This summary highlights the FIRE method of innovation...
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The must-read summary of Andrew Hargadon's book: "How Breakthroughs Happen: the Surprising Truth About How Companies Innovate".
This complete summary of the ideas from Andrew Hargadon's book "How Breakthroughs Happen" explains how very few business innovations come from a 'lightbulb moment'. In reality, these breakthroughs are the result of 'technology brokering', where the ideas from one industry are implemented into another. In his book, the author...
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The must-read summary of Peter Sims' book: "Little Bets: How Breakthrough Ideas Emerge from Small Discoveries".
This complete summary of the ideas from Peter Sims' book "Little Bets" shows that the best way to discover promising ideas is by placing lots of idea seeds and then building on those that work. In his book, the author explains how to use the "little bets" approach in six easy steps: experiment, play, immerse, define, reorient and iterate....
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The must-read summary of Edward de Bono's book: "Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas".
This complete summary of the ideas from Edward de Bono's book "Serious Creativity" shows that creative thinking is vital for business success and that creativity is something you can learn. In his book, the author presents a rational and logical approach to creative thinking and introduces 12 tools and techniques that you...
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