Call it persuading, negotiating or convincing. Ethical influence is the foundation of successful leadership, management, sales, and customer service. Robert Cialdini has spent his career systematically studying the psychology of influence. In this program he reveals what lies at the heart of his findings: the six principles of influence that form the basis of effective, persuasive appeals. These principles - reciprocation, scarcity, authority, commitment,...

"Bestselling author and world-renowned speaker Brian Tracy teaches readers how to become influential. A person will only move, change, take an action of any kind, or be influenced if they feel that they are going to be better off afterwards. While influential people come from all income levels, races, genders, backgrounds, and personality styles they do share 10 unique qualities in common: Great communicators Sincere Goal-Oriented Well-informed Well-prepared...

Today’s young workers are a new breed, thanks to two unique forces in their upbringing. Raised during the self-esteem movement, they are often self-confident and used to attention. And the first generation to grow up with technology, they work fast and expect fast results. In the workforce, they can seem demanding, even disrespectful of authority, especially the occasional “roaring tiger” with an inflated sense of entitlement. Leaders that adjust...

"As Christians, we're called to give an answer for the hope we have in Christ. But too often, this task can feel like we're doing PR work for God, limiting our apologetic work to a series of strategies and tactics. In The Faithful Apologist , Scott Oliphint shows that this doesn't have to be the case. He provides a cross-centered foundation for Christians to explain their faith in a welcoming and winsome manner that avoids any burden to "sell" Christianity...

This is a book about fear. Fear of a virus. Fear of death. Fear of losing our jobs, our democracy, our human connections, our health and our minds. It's also about how the government weaponised our fear against us – supposedly in our best interests – until we were one of the most frightened countries in the world.But why did the government deliberately frighten us? How has this affected us as individuals and as a country? Who is involved in the...