Catalog Search Results
Author
Publisher
Penguin Press
Pub. Date
2017.
Physical Desc
344 pages : illustrations, map ; 25 cm
Language
English
Description
Thompson examines the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. [Exploring] the sentimental myths of hit-making that dominate pop culture and business, Thompson [argues that] quality is insufficient for success, nobody has 'good taste,' and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some...
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