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Are you just playing-or playing to win?
Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future-something that doesn't happen in most companies.
Now two of today's best-known business thinkers get to the heart of strategy-explaining what it's for, how to think about it, why you need it, and how to get it done. And they use one of the most successful corporate turnarounds...
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