Catalog Search Results
Author
Series
Language
English
Formats
Description
The essential and bestselling guide to typography from beloved design educator Ellen Lupton-revised and expanded to include new and additional voices, examples, and principles, and a wider array of typefaces.
"Thinking with Type is to typography what Stephen Hawking's A Brief History of Time is to physics."-I Love Typography
The bestselling Thinking with Type in a revised and expanded third edition: This is the definitive guide to using typography...
Author
Language
English
Formats
Description
Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product that we buy. But where do they come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when...
Publisher
Kanopy Streaming
Pub. Date
2014.
Physical Desc
1 online resource (1 video file, 18 min. 41 sec.) : digital, stereo., sound, color
Language
English
Description
Shows how to attract attention with the layout formats of Picture Window, Silhouette, Square Zero, Mondrian, Closure, Oversizing, Juxtaposition, Surrealism, and Shock. Discusses how graphic designers direct attention within an ad by using the layout techniques of “diagonal”, “standard”, “C”, “Z”, “overlapping”, and “spatial progression.” Concludes with a special section on the importance and use of headlines and sub-headlines....
Author
Language
English
Formats
Description
It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza boxes, Absolut Vodka bottles, and Red Bull cans. Richard Nixon used it for his presidential campaign, as did Hillary Clinton. Indeed, Futura is one of the most used fonts in the world today—the typeface of modern design—more...
Author
Language
English
Description
Exploring the methods for teaching and learning typography, this book features more than 40 essays from top experts and educators in typography today. These essays run the gamut from introducing the themes of type and typography to various complex and rare strategies for learning.
Author
Language
English
Description
Playing with Type is a hands-on, playful approach to learning type application and principles. This engaging guide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a "toolkit" of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices...
Author
Series
Language
English
Description
Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists-this is the field guide for the journey!
Author
Language
English
Description
What goes on inside a paragraph of printed text? Cyrus Highsmith's Inside Paragraphs is an essential primer on the basics of typography that focuses specifically on the role of printed text within a paragraph. Engaging full-page illustrations and Highsmith's accessible explanations show the role of white space between letters, words, and lines. Perfect for students and professionals alike, this updated edition includes a new preface.
Author
Language
English
Description
This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you'll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.
Author
Language
English
Description
Type, Form, and Function is a useful, comprehensive typography resource that both students and professional designers should have in their library. It looks at the influences of modern typography and symbols going back through time and examines certain type treatments and movements in design and logo types. It focuses on how type works and emphasizes typographic fundamentals, while touching on logo/logotype design and page layout (print and interactive)....
Author
Language
English
Description
“Typography, Referenced” is the single most comprehensive volume covering every aspect of typography that any design student, professional designer, or design aficionado needs to know today.
In these pages, you'll find:
-Thousands of illustrated examples of contemporary usage in design
-Historical developments from Greek lapidary letters to the movie Helvetica
-Landmark designs turning single letters into typefaces
-Definitions of essential type-specific...
Author
Language
English
Description
In 1948, the world-renowned book designer Bruce Rogers wrote a brief text that documented and illustrated his creation of the Centaur typeface several decades earlier: The Centaur Types. The book was privately printed by Rogers himself under the name of his design studio, October House. This limited edition of the book was transferred to the Purdue University Libraries at the time of his death along with his other papers and books. Over the years...
Author
Language
English
Description
Graphic Style Lab is a lively and playful approach to discovering different design styles. This guidebook is full of experimental design projects that cover the distinctions between a personal and universal style, historical and contemporary style, one-of-a kind styles. You'll also discover how lettering, type and typography often define style. Improve your awareness and sensitivity to type styles, forms, and type choices through these visual experiments,...
Author
Series
Language
English
Description
Featuring a curated collection of about 500 exquisite designs, along with essays from top designers about the essence and importance of good typography in design, Design/Type is an insightful resource filled with mini-workshops that dissect several featured projects and highlight the effectiveness of the type treatments. The first in a new series, this informative sourcebook offers the best of typography in practice and is an essential resource for...
Author
Series
Language
English
Description
This versatile reference contains classic typographic images that will inspire the creation of ads with nostalgic flair. The collection consists of commercial signs, images, and fonts from two rare, early 20th-century sources that were used as a reference for sign painters and lithographers.More than 1,400 eye-catching signs and design elements include 25 different fonts and more than 100 full-color images. The compilation abounds in borders, frames,...
Author
Language
English
Description
Andrew Airpump ask'd his Aunt her ailment, Davy Dolldrum dream'd he drove a Dragon, Jumping Jackey jeer'd a Jesting Juggler, and Rory Rumpus rode a raw-bon'd Race-horse among other antics in this antique alphabet of tongue twisters. Originally published in 1836, this charming collection of whimsical rhymes was redesigned 100 years later by some of the twentieth century's most celebrated typographers. The artists volunteered their services and worked...
Author
Language
English
Description
Design School: Type is an instructive guide for students, recent graduates, and self-taught designers. You'll get a comprehensive introduction to typography, a crucially important skill that underpins practically every aspect of graphic design These guided lessons offer in-depth analysis of all the major areas of theory and practice used by experienced professional designers. Each section is interspersed with tests designed to help you retain the...
Author
Series
Language
English
Description
An Alphabet Apart
In Letters, the art and poetry of the English alphabet comes alive through rhythm and rhyme in philosophically charged verse. Much can be learned about a people by the language they use, but what can be said of the letters of that language? This playful treatise on the English alphabet explores the art and philosophy of some letters as they gained form in one artist's eye and expression in the language of a wondering wordsmith....
Author
Language
English
Description
Between 75 to 80% of all books are sold online, whether they are hardback, paperback or digital. That means the first cover a customer is likely to see is going to be about 160 pixels tall or smaller. That, in turn, means that some design techniques that used to work are no longer viable. Learn the 21st Century approach to book cover design because people do judge a book by its cover.
Author
Language
English
Description
Multi award-winning designer, typographer and TED speaker, Craig Ward, presents his first self-authored book - Popular Lies About Graphic Design. An attempt to debunk the various misconceptions, half truths and, in some cases, outright lies which permeate the industry of design. Lovingly designed and written both passionately and irreverently, Ward pulls from his ten years of experience to tackle lighter subjects such as design fetishists, Helvetica's...
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